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Dynamics 365 Customer Insights helps organisations deliver exceptional experiences personalised to every customer. Learn how to work with key features of Customer Insights - Data and Customer Insights - Journeys.
First, students will learn about the business value of using a customer data platform. They will ingest data into Customer Insights - Data, create unified customer profiles, and create segments to help target specific audiences. Then, students will build impactful and personal experiences using Customer Insights - Journeys. They will create marketing assets like emails and text messages and deliver them via segment- and trigger-based journeys.
This course is part of a four-course series MB-280T01, MB-280T02, MB-280T03 and MB-280T04). For students seeking the certification or aiming to pass the MB-280 exam, all four courses should be taken. Students have the option to attend all four parts via our five-day Microsoft MB-280T00 - Dynamics 365 Customer Experience Analyst course.
Please note: This course is due to be released by Microsoft on October 28, 2024.